Google is on a roll this week and there marketing team keeps pumping out press releases. The Chromebook Pixel is a super-charged version of the standard Chromebook which runs Chrome OS. The biggest difference between the two is probably the price – the original goes for $249 and the Pixel goes for $1299. That 500% increase gets your the usual upgrades likes a faster processor, more memory, more hard drive space and a bigger screen, but it also gets you a touch-enabled screen and a screen with more pixels (and this is why it’s called the Pixel) than the Mac Retina displays. So my personal feelings are that I completely support a touch screen on a laptop, the Pixel looks amazing and Chrome OS is a fast and simple OS. But for the same price as a Macbook Air, it’s hard to say that this is a better alternative. The original Chromebook for $249 is a great combination of hardware, simplicity and a fast OS at a very attractive price. But hopefully this isn’t the last Chromebook we’ll see from Google, so I’m hoping we’ll see something as nice but at a lower price point in the future. Let’s see how it sells…
This is a great campaign by Google to find people who will evangelize the Google Glass product. It’s basically a huge marketing campaign considering the fact that people still have to pay to get a Google Glass ($1500 according to the site – not really an insignificant amount of money to anyone) and you have to attend a special session in NY, SF or LA. But still, a great way to build buzz around a product that hasn’t launched, find people on social media who will evangelize for you and get people to brainstorm and tell you what they want your product to do. As for my idea:
#IfIHadGlass I would make a MMORPG that let’s you go on a quest with people from around the world by walking down the street (or you can play while sitting on the couch – your choice). Players who are actually moving will get extra bonuses to encourage physical activity while playing. Using Glass to add a virtual world on top of the real world would allow for virtual items as well as allowing users to alter their appearance (at least how others would perceive you).
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